Rusk County vs. Wisconsin
Comparative Trends Analysis:
Per Capita Personal Income Growth and Change, 1969-2022
Introduction
Rusk County vs. Wisconsin
Rusk County:
2022 PCI = $52,712
2022 Percent of State = 85.74%
Wisconsin:
2022 PCI = $61,475
Per Capita Income (PCI) is one of the most widely used indicators for gauging the economic performance and changing fortunes of local economies. It is used as a yardstick to assess the economic well being of a region's residents and the quality of consumer markets. It serves as a barometer for calibrating the economic performance of a region over time and to judge differences in relative economic prosperity between regions. Shifting trends in local per capita income growth have important social and political ramifications and significant implications in formulating local economic development strategies and initiatives.
Data Definition:
This measure of income is calculated as the total personal income of the residents of an area divided by the population of the area. Per capita personal income is often used as an indicator of consumers' purchasing power and of the economic well-being of the residents of an area.
Personal income is measured as a flow throughout the year, while the measurement of population is at one point in mid-year. Therefore, per capita income is distorted if a significant change in population occurs during the year.
For smaller counties in particular, per capita income in any given year may be exceptionally high or low for the short run because of unusual local conditions, such as a bumper crop, a catastrophe, or a major construction project as the building of a dam or nuclear power plant.
Farm incomes are notorious for being especially volatile year-to-year, owing to changing weather, commodity market conditions, and alterations in government programs. Therefore, the per capita income of farm-dependent counties may exhibit sharp fluctuations over time.
The presence of large institutional populations--such as residents attending a local college or the residents of a local prison or state mental institution--can significantly lower the per capita income estimates of an area. Such results may not reflect the relative economic well being of the non-institutional population and may mislead if care is not given to their interpretation.
Rusk County Per Capita Personal Income, 1970-2022
Current vs. Constant Dollars
Rusk County Per Capita Personal Income, 1970-2022
Current vs. Constant Dollars
Figure 1.
Figure 1 depicts Rusk County's annual per capita personal income over 1970-2022 in current and constant (2017) dollars. Constant dollar measurements remove the effects of inflation. They allow for comparison of changes in the real purchasing power of Rusk County over time.
When measured in current dollars, Rusk County's per capita personal income increased 1,947.60%, from $2,574 in 1970 to $52,712 in 2022. When measured in constant 2017 dollars to adjust for inflation, it advanced 248.77%, from $13,024 in 1970 to $45,424 in 2022.
Real Per Capita Personal Income, 1969-2022
Real Per Capita Personal Income, 1969-2022
Figure 2.
Figure 2 traces Rusk County's and Wisconsin's annual real per capita personal income for the period 1969-2022 to illustrate real per capita personal income patterns over time. During this 54-year period, Rusk County's real per capita personal income rose from $12,130 in 1969 to $45,424 in 2022, for a net gain of $33,295, or 274.49%. In comparison, Wisconsin's real per capita personal income increased from $19,868 in 1969 to $52,976 in 2022, for a net gain of $33,109, or 166.64%.
Real Per Capita Personal Income Indices (1969=100): 1969-2022
Real Per Capita Personal Income Indices (1969=100): 1969-2022
Figure 3.
Figure 3 shows Rusk County's real per capita personal income growth in a broader context by offering direct comparisons across time with Wisconsin, the United States. The growth indices shown here express each region's real per capita personal income in 1969 as a base figure of 100, and the real per capita personal incomes in later years as a percentage of the 1969 base figure. This method allows for more direct comparison of differences in real per capita personal income growth between regions that may differ vastly in size.
Rusk County's overall real per capita personal income growth was 274.49% over 1969-2022 outpaced Wisconsin's increase of 166.64%, and topped the United States' increase of 171.04%.
Per Capita Personal Income as a Percent of the U.S. Average: 1969-2022
Per Capita Personal Income as a Percent of the U.S. Average: 1969-2022
Figure 4.
Figure 4 portrays the trends for per capita personal income relative to the national average by tracing Rusk County and Wisconsin per capita personal income as a percent of the national average over 1969-2022.
In 1969, Rusk County's per capita personal income amounted to 58.27% of the national average; in 2022, it approximated 80.51%. Similarly, in 1969, Wisconsin's per capita personal income totaled 95.45% of the national average; in 2022, it consisted of 93.90%.
Rusk County Real Per Capita Personal Income:
Annual Percent Change, 1970-2022
Rusk County Real Per Capita Personal Income:
Annual Percent Change, 1970-2022
Figure 5.
Figure 5 displays the short-run pattern of Rusk County's real per capita personal income growth by tracking the year-to-year percent change over 1970-2022. The average annual percent change for the entire 53-year period is also illustrated on this chart to provide a benchmark for gauging periods of relative high--and relative low--growth against the backdrop of the long-term average.
On average, Rusk County's real per capita personal income grew at an annual rate of 2.57% over 1970-2022. The county posted its highest growth in 1998 (9.43%) and posted its lowest growth in 1981 (-5.02%). In 2022, Rusk County's real per capita personal income declined by -4.91%
Rusk County Real Per Capita Personal Income:
Annual Percent Change and Decade Averages Over 1970-2022
Rusk County Real Per Capita Personal Income:
Annual Percent Change and Decade Averages Over 1970-2022
Figure 6.
Over the past five decades some counties have experienced extreme swings in growth, and often such swings have tended to coincide with the decades themselves. Figure 6 again traces the annual percent change in Rusk County's real per capita personal income since 1970, but this time they are displayed with average growth rates for the decade of the 1970s, 1980s, 1990s, 2000s, 2010s, and 2020-2022.
During the 1970s, Rusk County's annual real per capita personal income growth rate averaged 4.41%. It averaged 1.28% throughout the 1980s, 2.45% throughout the 1990s, 1.83% in the 2000s, 3.08% in the 2010s, 1.93% thus far this decade (2020-2022).
Real Per Capita Personal Income Growth:
Average Annual Percent Change by Decade
Real Per Capita Personal Income Growth:
Average Annual Percent Change by Decade
Figure 7.
Figure 7 compares the decade average growth rates for Rusk County noted in the previous graph with the corresponding decade averages for Wisconsin and the nation. As the chart reveals, Rusk County's average annual real per capita personal income growth outperformed Wisconsin's average during the 1970s (4.41% vs. 2.78%), lagged Wisconsin's average during the 1980s (1.28% vs. 1.66%), outperformed Wisconsin's average throughout the 1990s (2.45% vs. 2.36%), registered above Wisconsin's average during the 2000s (1.83% vs. 1.03%), surpassed Wisconsin's average in the 2010s (3.08% vs. 1.67%), and surpassed Wisconsin's average over the 3 year period of the current decade, 2020-2022 (1.93% vs. 1.64%).
Finally, relative to nationwide real per capita personal income growth trends, Rusk County exceeded the nation throughout the 1970s (4.41% vs. 2.37%), recorded underneath the nation throughout the 1980s (1.28% vs. 2.19%), recorded above the nation over the 1990s (2.45% vs. 2.01%), topped the nation throughout the 2000s (1.83% vs. 1.10%), outgained the nation throughout the 2010s (3.08% vs. 1.97%), and registered above the nation over 2020-2022 (1.93% vs. 1.78%).
   
 
Real* Per Capita Personal Income Growth:
Average Annual Percent Change
 
 
 
2.57
4.41
1.28
2.45
1.83
3.08
1.93
-4.91
 
1.89
2.78
1.66
2.36
1.03
1.67
1.64
-4.37
 
1.92
2.37
2.19
2.01
1.10
1.97
1.78
-4.55
 
   

Interactive TableTip: To augment your analysis click on the column headers in the following table to rank and/or sort the data.

   
 
Rusk County:
Per Capita Personal Income, 1969-2022
 
1969
 
2,290
0.189
12,130
100.0
N
61.05
58.27
1970
 
2,574
0.198
13,024
107.4
7.37
64.56
61.32
1971
 
2,840
0.206
13,781
113.6
5.81
66.80
63.52
1972
 
3,094
0.213
14,520
119.7
5.36
67.13
63.70
1973
 
3,553
0.225
15,825
130.5
8.99
69.33
66.26
1974
 
3,897
0.248
15,717
129.6
-0.68
69.52
66.78
1975
 
4,123
0.269
15,349
126.5
-2.34
67.59
65.20
1976
 
4,621
0.283
16,309
134.5
6.25
69.21
67.21
1977
 
5,251
0.302
17,400
143.4
6.69
70.80
69.86
1978
 
5,850
0.323
18,126
149.4
4.17
70.92
70.01
1979
 
6,529
0.351
18,577
153.2
2.49
71.18
70.71
1980
 
7,074
0.389
18,173
149.8
-2.17
70.48
69.47
1981
 
7,321
0.424
17,260
142.3
-5.02
67.07
64.84
1982
 
7,839
0.448
17,510
144.4
1.45
68.11
65.38
1983
 
8,268
0.467
17,714
146.0
1.17
68.23
65.10
1984
 
8,973
0.484
18,524
152.7
4.57
67.62
64.60
1985
 
9,810
0.501
19,570
161.3
5.65
70.31
66.53
1986
 
10,304
0.512
20,117
165.9
2.79
70.12
66.55
1987
 
10,697
0.528
20,259
167.0
0.71
69.53
65.92
1988
 
11,222
0.549
20,453
168.6
0.96
69.03
64.34
1989
 
12,024
0.573
20,999
173.1
2.67
68.34
64.45
1990
 
12,458
0.598
20,842
171.8
-0.75
67.58
63.50
1991
 
12,729
0.618
20,607
169.9
-1.13
67.16
63.49
1992
 
13,446
0.634
21,202
174.8
2.89
66.68
63.80
1993
 
14,078
0.650
21,659
178.6
2.16
67.15
64.84
1994
 
14,792
0.664
22,292
183.8
2.92
67.04
65.59
1995
 
15,493
0.678
22,867
188.5
2.58
67.42
65.71
1996
 
16,311
0.692
23,570
194.3
3.07
67.74
65.97
1997
 
16,869
0.704
23,959
197.5
1.65
66.39
65.07
1998
 
18,607
0.710
26,219
216.2
9.43
68.87
67.68
1999
 
19,197
0.720
26,661
219.8
1.69
68.83
67.14
2000
 
19,956
0.738
27,032
222.9
1.39
67.66
65.32
2001
 
21,639
0.753
28,736
236.9
6.30
70.23
68.59
2002
 
21,596
0.763
28,307
233.4
-1.49
68.76
67.91
2003
 
22,370
0.779
28,718
236.8
1.45
69.72
68.49
2004
 
23,447
0.798
29,372
242.2
2.28
70.37
68.59
2005
 
23,998
0.821
29,221
240.9
-0.52
70.13
67.28
2006
 
24,648
0.844
29,190
240.6
-0.11
68.38
65.13
2007
 
26,577
0.866
30,686
253.0
5.13
70.83
67.13
2008
 
27,491
0.892
30,829
254.2
0.47
70.75
67.29
2009
 
28,346
0.889
31,877
262.8
3.40
74.32
72.11
2010
 
30,436
0.905
33,626
277.2
5.49
77.95
75.05
2011
 
31,992
0.928
34,473
284.2
2.52
77.90
75.01
2012
 
34,379
0.945
36,367
299.8
5.50
80.62
77.72
2013
 
35,852
0.958
37,431
308.6
2.93
83.99
80.75
2014
 
38,553
0.971
39,695
327.3
6.05
87.30
83.29
2015
 
40,685
0.973
41,814
344.7
5.34
88.58
84.65
2016
 
40,604
0.983
41,313
340.6
-1.20
87.14
82.91
2017
 
42,551
1.000
42,551
350.8
3.00
88.07
83.43
2018
 
43,950
1.020
43,069
355.1
1.22
86.99
82.44
2019
 
44,563
1.035
43,051
354.9
-0.04
85.10
80.23
2020
 
47,883
1.046
45,762
377.3
6.30
86.38
80.95
2021
 
52,068
1.090
47,768
393.8
4.38
86.23
80.81
2022
 
52,712
1.160
45,424
374.5
-4.91
85.74
80.51
Source: Calculations by the Wisconsin Regional Economic Analysis Project (WI-REAP)
with data provided by the U.S. Department of Commerce, Bureau of Economic Analysis
November 2023
REAP_PI_CA1400_700_PSN
 
   

Interactive TableTip: To augment your analysis click on the column headers in the following table to rank and/or sort the data.

   
 
Wisconsin:
Per Capita Personal Income, 1969-2022
 
1969
 
3,752
0.189
19,868
100.0
N
95.45
1970
 
3,988
0.198
20,174
101.5
1.54
94.99
1971
 
4,251
0.206
20,631
103.8
2.27
95.09
1972
 
4,609
0.213
21,629
108.9
4.84
94.89
1973
 
5,125
0.225
22,824
114.9
5.53
95.56
1974
 
5,605
0.248
22,607
113.8
-0.95
96.05
1975
 
6,099
0.269
22,708
114.3
0.45
96.45
1976
 
6,676
0.283
23,564
118.6
3.77
97.11
1977
 
7,416
0.302
24,575
123.7
4.29
98.67
1978
 
8,249
0.323
25,558
128.6
4.00
98.72
1979
 
9,172
0.351
26,100
131.4
2.12
99.35
1980
 
10,038
0.389
25,786
129.8
-1.21
98.57
1981
 
10,915
0.424
25,733
129.5
-0.20
96.66
1982
 
11,509
0.448
25,707
129.4
-0.10
95.99
1983
 
12,118
0.467
25,962
130.7
0.99
95.41
1984
 
13,270
0.484
27,395
137.9
5.52
95.54
1985
 
13,953
0.501
27,834
140.1
1.60
94.62
1986
 
14,694
0.512
28,689
144.4
3.07
94.91
1987
 
15,385
0.528
29,137
146.7
1.56
94.81
1988
 
16,255
0.549
29,628
149.1
1.69
93.20
1989
 
17,594
0.573
30,726
154.7
3.71
94.30
1990
 
18,435
0.598
30,841
155.2
0.38
93.97
1991
 
18,953
0.618
30,681
154.4
-0.52
94.53
1992
 
20,166
0.634
31,798
160.0
3.64
95.68
1993
 
20,967
0.650
32,257
162.4
1.44
96.56
1994
 
22,063
0.664
33,250
167.4
3.08
97.83
1995
 
22,981
0.678
33,918
170.7
2.01
97.47
1996
 
24,080
0.692
34,796
175.1
2.59
97.39
1997
 
25,409
0.704
36,089
181.6
3.71
98.01
1998
 
27,018
0.710
38,071
191.6
5.49
98.27
1999
 
27,892
0.720
38,738
195.0
1.75
97.55
2000
 
29,493
0.738
39,951
201.1
3.13
96.54
2001
 
30,812
0.753
40,917
205.9
2.42
97.67
2002
 
31,406
0.763
41,166
207.2
0.61
98.76
2003
 
32,084
0.779
41,189
207.3
0.06
98.24
2004
 
33,319
0.798
41,739
210.1
1.33
97.47
2005
 
34,218
0.821
41,665
209.7
-0.18
95.93
2006
 
36,047
0.844
42,690
214.9
2.46
95.26
2007
 
37,522
0.866
43,325
218.1
1.49
94.78
2008
 
38,857
0.892
43,577
219.3
0.58
95.11
2009
 
38,138
0.889
42,889
215.9
-1.58
97.02
2010
 
39,048
0.905
43,140
217.1
0.59
96.28
2011
 
41,069
0.928
44,253
222.7
2.58
96.29
2012
 
42,641
0.945
45,107
227.0
1.93
96.39
2013
 
42,688
0.958
44,568
224.3
-1.19
96.14
2014
 
44,159
0.971
45,468
228.9
2.02
95.40
2015
 
45,932
0.973
47,207
237.6
3.82
95.57
2016
 
46,598
0.983
47,412
238.6
0.43
95.15
2017
 
48,313
1.000
48,313
243.2
1.90
94.73
2018
 
50,522
1.020
49,509
249.2
2.47
94.77
2019
 
52,364
1.035
50,586
254.6
2.18
94.27
2020
 
55,431
1.046
52,976
266.6
4.72
93.71
2021
 
60,381
1.090
55,395
278.8
4.57
93.72
2022
 
61,475
1.160
52,976
266.6
-4.37
93.90
Source: Calculations by the Wisconsin Regional Economic Analysis Project (WI-REAP)
with data provided by the U.S. Department of Commerce, Bureau of Economic Analysis
November 2023
REAP_PI_CA1400_700_PSN
 
   

Interactive TableTip: To augment your analysis click on the column headers in the following table to rank and/or sort the data.

   
 
United States:
Per Capita Personal Income, 1969-2022
 
1969
 
3,931
0.189
20,816
100.0
N
1970
 
4,198
0.198
21,238
102.0
2.03
1971
 
4,471
0.206
21,697
104.2
2.16
1972
 
4,857
0.213
22,793
109.5
5.05
1973
 
5,363
0.225
23,883
114.7
4.78
1974
 
5,836
0.248
23,537
113.1
-1.45
1975
 
6,324
0.269
23,544
113.1
0.03
1976
 
6,875
0.283
24,265
116.6
3.07
1977
 
7,516
0.302
24,906
119.6
2.64
1978
 
8,356
0.323
25,889
124.4
3.95
1979
 
9,232
0.351
26,271
126.2
1.47
1980
 
10,184
0.389
26,160
125.7
-0.42
1981
 
11,291
0.424
26,621
127.9
1.76
1982
 
11,990
0.448
26,781
128.7
0.60
1983
 
12,701
0.467
27,210
130.7
1.61
1984
 
13,889
0.484
28,674
137.7
5.38
1985
 
14,746
0.501
29,417
141.3
2.59
1986
 
15,482
0.512
30,227
145.2
2.75
1987
 
16,228
0.528
30,733
147.6
1.67
1988
 
17,442
0.549
31,790
152.7
3.44
1989
 
18,658
0.573
32,584
156.5
2.50
1990
 
19,619
0.598
32,821
157.7
0.73
1991
 
20,050
0.618
32,457
155.9
-1.11
1992
 
21,077
0.634
33,234
159.7
2.39
1993
 
21,713
0.650
33,405
160.5
0.51
1994
 
22,552
0.664
33,986
163.3
1.74
1995
 
23,577
0.678
34,798
167.2
2.39
1996
 
24,725
0.692
35,729
171.6
2.67
1997
 
25,925
0.704
36,822
176.9
3.06
1998
 
27,493
0.710
38,740
186.1
5.21
1999
 
28,592
0.720
39,711
190.8
2.51
2000
 
30,551
0.738
41,384
198.8
4.21
2001
 
31,548
0.753
41,895
201.3
1.23
2002
 
31,801
0.763
41,684
200.2
-0.50
2003
 
32,659
0.779
41,928
201.4
0.59
2004
 
34,183
0.798
42,821
205.7
2.13
2005
 
35,669
0.821
43,432
208.6
1.43
2006
 
37,843
0.844
44,816
215.3
3.19
2007
 
39,588
0.866
45,710
219.6
1.99
2008
 
40,854
0.892
45,816
220.1
0.23
2009
 
39,307
0.889
44,204
212.4
-3.52
2010
 
40,557
0.905
44,808
215.3
1.36
2011
 
42,649
0.928
45,956
220.8
2.56
2012
 
44,237
0.945
46,795
224.8
1.83
2013
 
44,401
0.958
46,357
222.7
-0.94
2014
 
46,287
0.971
47,659
229.0
2.81
2015
 
48,060
0.973
49,394
237.3
3.64
2016
 
48,971
0.983
49,826
239.4
0.88
2017
 
51,004
1.000
51,004
245.0
2.36
2018
 
53,309
1.020
52,240
251.0
2.42
2019
 
55,547
1.035
53,662
257.8
2.72
2020
 
59,153
1.046
56,533
271.6
5.35
2021
 
64,430
1.090
59,110
284.0
4.56
2022
 
65,470
1.160
56,419
271.0
-4.55
Source: Calculations by the Wisconsin Regional Economic Analysis Project (WI-REAP)
with data provided by the U.S. Department of Commerce, Bureau of Economic Analysis
November 2023
REAP_PI_CA1400_700_PN
 
   
Copyright © 2023. Pacific Northwest Regional Economic Analysis Project (PNREAP). All Rights Reserved.

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